Wheaties FUEL, the official cereal and sponsor of the 2010 Ford Ironman World Championship race, is providing performance-enhancing nutrition tips to help athletes train with a series of "Prepare to Win" videos featuring advice from Ironman competitors such as Major Scott Poteat, Luke McKenzie and 2010 Ironman World Champion Chris McCormack.
For the Wheaties FUEL "Prepare to Win" promotion via the Wheaties Facebook Fan Page, some of the world's best triathlon athletes will share their personal nutrition guidelines and training through a series of videos. Topics will cover everything from what foods they stock up with at the grocery store, what their pre-race meals consist of and specific caloric intake of various foods. They are also encouraging athletes - from longtime triathlon competitors to first timers, to post their own nutrition tips to the Facebook page at www.facebook.com/Wheaties
Chris McCormack is a two-time Ironman World Champion and is the first-ever Ironman athlete to appear on the cover of Wheaties and Wheaties FUEL boxes.
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