Alliances Reinforce Company’s Commitment to Premium Performance and Product Development
San Diego, CA (November 9, 2009) – H2O Audio (www.h2oaudio.com), the leader in high performance waterproof / sweatproof headphones and accessories for active people everywhere, today announced a multi-year partnership agreement with 2-time Ironman World Champion, Craig Alexander, and celebrated triathlete couple, Greg and Laura Bennett. As part of the company’s mission to deliver high-quality products that meet the needs of all athletes, Alexander and the Bennett’s will collaborate with H2O Audio’s research and development team to design select merchandise to better serve the triathlete market. They will also be actively engaging with H2O Audio’s online community, appearing in upcoming marketing and sales campaigns, and promoting the brand through events and training videos.
A highly decorated and diverse athlete, Alexander’s recent 2009 Ironman World Championship victory makes him one of only four men to win the event two years in a row. Also fierce competitors, the tri-couple known as Team Bennett are leading multi-title winners on the Triathlon circuit: Laura was a Triathlon team member for the Beijing Olympic Games in 2008 and Greg holds the title of first Triathlete to win all 5 major Grand Slam events in 2007. Alexander and the Bennett’s join other high-profile H2O Audio ambassadors, including 16-time Olympic medalist and 17-time World Champion swimmer, Michael Phelps; 11-time Olympic medalist and 6-time World Champion swimmer, Natalie Coughlin; and legendary big wave surfer, Laird Hamilton.
"I have been a big fan of H2O Audio for a while and am psyched to join the team. The sound quality of the Interval™ is great ‐‐ and I can’t even feel it on my head when I’m in the pool." ‐Craig Alexander
“Craig, Laura and Greg are exceptional competitors and reflect the caliber of athlete we look for to set the bar even higher for our brand,” said H2O Audio CEO, John Paul Cavanaugh. “We’re excited to have them join our team to help further develop our product line, promote our message to both the serious and the recreational triathlete, and support our overall evolution as a company.”
H2O Audio recently announced its new Interval™ Waterproof Headphone System, featuring a sleek waterproof case for the iPod shuffle (3rd gen) that attaches to any swim goggle. Also new for the holiday season is the Surge™ Sportwrap, an ergonomically designed neckband headphone that provides stability and comfort for active sports like running, and surfing; and the Surge™ Pro, H2O Audio’s highest performance headphone featuring a compact design and premium sound quality for all land and water activities.
"I’ve used all types of headphones in my training, and none even come close to the sound quality and durability of H2O Audio’s Surge Pro™. They fit perfectly, which means I don’t have to worry about my headphones falling out when transitioning between workouts in training." ‐Laura Bennett
To get a closer look inside the world of H2O Audio, please visit www.h2oaudio.com.
About H2O Audio
Established by athletes for athletes, H2O Audio is the leading provider of high-performance waterproof/ sweatproof headphones and accessories for active people around the world. The company’s products offer a complete waterproof solution and enable people to enjoy music during any athletic pursuit. Available in top retailers nationwide and over 30 countries, including Australia, U.K. and Japan, H2O Audio is one of the fastest growing companies in the United States according to the 2008 Inc. 500 rankings. For more information, please visit www.h2oaudio.com.